Speed to lead / active
You already have the leads. We get them on a call before they go cold.
You don't need more leads — you need to reach the ones already coming to you before they cool off. PolymetricsLab deploys a managed AI voice agent that calls back the enquiries landing on your website within minutes, and works through your dormant lists on a schedule to re-warm the leads that dropped off the radar. It qualifies every conversation against your criteria, books the ready ones into your reps' calendars, and writes it all to your CRM — we never generate a single lead.
Compatible with the stack you already run
Salesforce
HubSpot
Marketo
ApolloThe gap between a lead arriving and a callback
Most B2B teams don't have a lead problem — they have a response problem. Enquiries land on the website and sit in a queue; old lists of half-warm leads go cold in the CRM. By the time a rep gets to them, the moment has passed.
- a
Web enquiries go cold in the queue
A form fill lands in a shared inbox or a rep's to-do list. By the time anyone dials, the lead has moved on — or spoken to a competitor.
Live connection within minutes. The agent calls back within minutes
Minutes after the form is submitted, the agent phones the lead while your company is still on their screen — when conversion odds are highest.
- b
Dormant leads sit untouched in the CRM
Thousands of past enquiries and closed-lost records sit in the CRM. Nobody has the hours to work back through them, so the ones ready to talk again never hear from you.
Every dormant lead gets a fresh call. The agent re-warms your lists on a schedule
You hand it the list; it calls through on a cadence you set, re-qualifies each lead, and surfaces the ones that have warmed up again — without a rep touching the list.
- c
Leads arriving after hours wait until morning
A large share of enquiries arrive outside office hours. They sit untouched overnight and are stone cold by the time the team comes in.
Active. A lead arriving does not observe office hours
The agent works every permitted hour of the day. Evening and weekend enquiries get the same immediate callback as a Tuesday-morning form fill.
- d
Qualification varies by who picks up the list
One rep asks about budget, another forgets timeline. Notes land in the CRM incomplete, inconsistent, and impossible to compare across the pipeline.
Your criteria, your fields, every time. The same qualification runs on every call
Fit, need, timeline, authority — whatever your framework is, the agent asks the same questions and captures the same fields on call one and call one thousand.
- e
The CRM is a lagging, partial record
Reps update records hours later, from memory. Fields go missing, dispositions get skipped, and attribution breaks down quietly.
Live. Every call writes a structured record in real time
Fields, disposition, transcript and next action land in your CRM as the call ends — complete, consistent, and attributed to the right list or campaign.
How it works
The agent is a voice layer on the systems you already run. The leads come from your own forms and your own lists — never from us. The agent doesn't decide who is worth calling; it calls the leads you already have, fast and the same way every time.
A lead enters your world
Someone fills in your website enquiry form, or they are already in a list you own — a dormant enquiry, a closed-lost record you want to re-open. Every lead comes from you, never from us.
The callback is scheduled, not generated
Web enquiries are called within minutes of the form landing. Dormant lists are called on the cadence you set. Nothing is dialled that you did not already own.
Suppression runs before anything dials
Already in an active opportunity, already booked, opted out, or outside permitted calling hours in their jurisdiction — no call is placed. This check runs first, every time.
The agent calls, and identifies itself
It names your company, states why it is calling, and discloses that it is an AI assistant. Within minutes of a web enquiry; on your set schedule for a dormant list.
It qualifies against your criteria
Fit, need, timeline, authority, current stack, budget — whatever your framework is. Structured, consistent, and identical on the hundredth call.
Qualified leads are booked or handed off
Straight into the right rep's calendar where availability allows, or handed to them with the full conversation attached. Unqualified leads are dispositioned and returned to nurture rather than consuming rep time.
Everything lands in the CRM
Structured fields, disposition, transcript and next action written as the call ends. Your reps open the CRM to booked meetings and qualified deals — not a list to dial.
What the agent handles
- Calls back website enquiries within minutes
- Re-warms dormant and closed-lost lists on a schedule
- Brings leads that dropped off the radar back into play
- Follows up event and webinar registrations you already own
- Qualifies against your criteria on every call
- Books meetings directly into your reps' calendars
- Hands off qualified leads with the full conversation attached
- Updates your CRM with structured records and dispositions
- Captures and honours opt-outs on every call
Your reps stop working a list and start working the meetings that came back qualified. The calling and the chasing is the part that scales without them — so their time goes to relationships and closing.
What we will not do
We do not generate leads, and we never will. No scraped lists, no purchased data, no cold prospecting into people who never opted in. Every call the agent places goes to someone already in your world — a website enquiry, an event you hosted, or a record already in your CRM. Our job is speed and consistency on the leads you already have, not new ones.
It runs on the stack you already have
The agent sits between the systems you already use. It picks up new enquiries from your website forms, works through the dormant lists you hand it from Salesforce, HubSpot or Pipedrive, and writes structured outcomes straight back to the same CRM.
Bookings drop straight into your reps' calendars. Notifications and routing go to Slack, email by territory, segment, product line or rep. The call is the middle layer — valuable only because of what it writes back.
See what faster callback does to your pipeline
Most teams have never measured how many of their own enquiries and dormant leads go unworked. Start with your own numbers, or let us measure it against your CRM before you commit to anything.
This service covers consented inbound enquiries and your own existing database only. Regulatory references are provided for context and are not legal advice; obligations differ by market and change over time, and we will confirm what applies to your specific deployment before it goes live.